Martin Källström

Memoto Camera: Snap Your Life Every 30 Seconds

The Wall Street Journal2013-06-061:031280x720 original source ↗

The Memoto camera, worn on your lapel, will take a photo every 30 seconds recording everything you do and everywhere you go. Ben Rooney shows what the camera can do. Photo: Memoto Click here to subscribe to our channel: http://www.youtube.com/wsj Visit us on Facebook: http://www.facebook.com/wsjlive Follow us on Twitter: https://twitter.com/WSJLive Visit the Wall Street Journal: www.wsj.com Don’t miss a WSJ video, subscribe here: http://bit.ly/14Q81Xy More from the Wall Street Journal: Visit WSJ.com: http://www.wsj.com Visit the WSJ Video Center: https://wsj.com/video On Facebook: https://www.facebook.com/pg/wsj/videos/ On Twitter: https://twitter.com/WSJ On Snapchat: https://on.wsj.com/2ratjSM

In this recording — 7 extracted moments
click any row to play that moment
factMemoto is the world's smallest wearable camera.0:03factMemoto allows users to take photos of everything they do, essentially providing a photographic memory.0:03factMemoto makes documentation of life effortless.0:03factMemoto has a 5-megapixel sensor that captures one photo every 30 seconds.0:28factMemoto includes GPS functionality, making photos searchable by street name or city.0:28factPrivacy was a primary objective in the design of Memoto from the start.0:28factThe Memoto camera was designed to be recognizable as a camera while being subtle and non-distracting.0:53
Transcript

[00:00:03] Speaker A: Memoto is the world's smallest wearable camera. It allows you to take photos of everything you do, to basically have a photographic memory. It makes documentation of your life effortless. You can use it for special events like weddings or birthdays, but also for your everyday, your work life or spending time with your family or whatever.

[00:00:28] Speaker A: Inside the camera is a 5-megapixel sensor capturing photos, one photo every 30 seconds, and then there's GPS as well, so the photos are searchable by street name or city. The issue of privacy was really on the top of our list from the start when we started working with Memoto. It was really one of the primary objectives of the design of the camera. To make it honest

[00:00:53] Speaker A: in the sense that people should recognize it as being a camera, but also very subtle in the way that it shouldn't be distracting for you.